Nike "After Six"

The Swoosh brand is no stranger to making great ads. In the following, LeBron James tries to seduce "fictional girlfriend" Nicole Scherzinger with a brand new pair of sneakers, the then-new Nike Zoom LeBron VI.

Although this commercial is from 2008, but some of you might not have seen it. Interesting to see superstars from different professional paths and merge into a funny-heated up advertisement.

Let's not forget Sir Charles!

Lamborghini Aventador LP700-4 Commercial

On the last Geneva motor show, Lamborghini showed us their latest supercar, the Aventador LP 700-4, providing an impressive 692-horsepower thanks to its V12 engine. Now the Italian manufacturer present us this cool 3-minute performance video battling the apocalypse. No text, no specifications, just focusing on the car itself.

Photographs can be viewed here.

Sit back and enjoy the ride! 

Evian "Baby Inside"

French water company Evian presents us their new humorous "Baby Inside" commercial once again with the "Live Young" and funny baby motif.

After the rolling skating babies from 2009 they appear "dancing" to music provided by Ed Banger Records artists Uffie and DJ Mehdi.

You can even get the "Dancing Babies" t-shirts here.

Enjoy!

New Balance 1300 Projection Mapping

Projection Mapping is getting popular ultimately. It provides the audience with an interesting experience with stunning visuals that mixes reality and fiction. 
I first discovered it a few months ago with the amazing ACDC VS Iron Man 2 promotion at the Rochester Castle in England.
Although most of the projections are on buildings or outdoor structures, it can be applied to any form.
That's what artist Hayoung Jung did, using the popular New Balance 1300 model for his latest project with really nice results. As always, it's interesting to see new forms of creativity being aplied to our everyday lives.

Vive Le Football Libre!

Nike has had always outstaning TV commercials. Same rule applies when it comes to Nike Soccer: the airport spot with the Brazilian National Team, the "Write The Future" spot from the 2010 World Cup held at South Africa or the Guy Ritchie directed "Take It To The Next Level" , without forgetting "The Cage", "Joga Bonito" or "Ole" just to name a few.

To celebrate the sponsorship with the French Football Federation (ending longtime partnership with Adidas), they have released a series of commercials under the "Vive Le Football Libre" tittle.
Both cinematography and soundtrack fits perfectly to another memorable Nike spot to add to the vault.